ISSA is the registered trademarks of the Information Systems Security Association, Inc.
ISSA permits the use of any information on this site or in publications upon written request. If the information is used in later editions, we ask that you obtain updated versions of the information for those editions. Please indicate the ISSA copyright in any publications and include the following notice in the materials: "ISSA is the registered trademark of ISSA, Inc."
Use of the ISSA Logo is governed by the Logo Usage Policy. Please refer to this policy before making use of the ISSA Logo.
Any other trademarks are the property of their respective owners.
For more information or for clarification on the use of the above trademark, please contact the ISSA VP of Web Services.
Logo Use Policy
1.1 Trademarks and Copyrights of ISSA
Policy: Any variation on the ISSA logo must be avoided.
Intent: To protect the unifying function and legal identity of the ISSA logo.
Background: The logo has been in use for multiple purposes and in various forms. It is the intent of the board to standard use of the ISSA logo as defined here.
1.1.1 ISSA Brand
ISSA's logo represents a "brand" through which the Association is known to the world. As such it serves a unifying function by which all aspects of the Association become easily recognizable to the public and to our members. Establishing and sustaining a strong brand is essential if we are to think, act and be recognized as a global Association. In this process it is essential that our brand be strong, differentiating, and consistent around the world, and create a strong, positive awareness in the minds of our members and the general public.
To build a clear image of our global Association, we need to present consistent messages to the market. To accomplish this we need:
ISSA chapters around the world will all do business under the name - ISSA (Information Systems Security Association) - wherever it is legally possible.
We will integrate our chapters around the world into a single Association.
To build a clear image in the minds of our targets, we must give consistent messages about who we are, how we work with our members and the value we demonstrate. This is our brand positioning.
We will give all our communications around the world a consistent look that communicates our brand values.
Communicating our brand consistently in all our external communications and living it in our behavior will create the most favorable image of our Association in the minds of today's - and tomorrow's - successful business and information security leaders. A better-known name and a higher profile will make it easier to recruit as members high quality people who share our beliefs and characteristics.
1.1.2 ISSA Logo
The logo upon which we build our brand consists of four elements:
- the design,
- the color,
- the tagline and
- the typeface.
Any variation on the logo must be avoided, as this would reduce the unifying function of the brand. Changes to the logo might also have an affect on the legal standing of the logo.
220.127.116.11 Use of the Logo
All materials prepared by ISSA or any of its member chapters for presentation in a public forum, including web sites, brochures and flyers, and official organization business cards, should present the ISSA logo in its approved form.
18.104.22.168.1 Black and White Logo
When used for presentation in a black and white document format, it is permissible for the ISSA logo to be implemented in a grey-scale version, and in a two-color format for controlling expenses in publications. The logo is available in JPEG and GIF format for web site and document use, and in an EPS format for professional printing. The logo is also available in 4-color format, in 2-color format for reduced printing cost, and in gray-scale for black and white printing. The high-resolution version of the logo is preferred for use whenever possible.
22.214.171.124 Chapter Designation
Additional text and/or graphics may be used to differentiate chapter materials, but the official ISSA logo should always be used in addition to any chapter designation including use in any official publication and on Chapter web sites.
126.96.36.199 Use of the Logo by Other Organizations
The official ISSA logo may not be used by any other organization without the express written consent of the ISSA International Board. Permissible uses of the logo include use of the logo on materials for educational events sponsored by the ISSA and on-line links to the ISSA web site from official Sponsors at either the local or the international level. Links from other non-Sponsor organizations are permissible when approved by the Director of Communications.
188.8.131.52 Business Cards
The official ISSA logo must be used on official business cards for officers of the Association, including International Board members and local chapter officers. These business cards must be for Association business only, and must be ordered through the ISSA business office according to the format set forth by the International Board. Chapter logos may be included on chapter officer business cards at the request of the chapter.
184.108.40.206 Improper Use
The logo may not be used on non-Association materials, including web sites, brochures and non-Association business cards, without the express written consent of the ISSA International Board.
220.127.116.11 Grandfather Clause
Pre-existing materials (pamphlets, flyers, handouts, etc.) that do not conform to these guidelines may continue to be used until the supply has been exhausted. Any new supplies of these materials, however, should be created with the officially approved logo.
18.104.22.168.1 Exception to the Grandfather Clause
Pre-existing materials applies only to printed paperwork and objects to be handed out to existing and prospective members. It does not apply to web sites or to other electronic materials. Electronic materials should be altered to include the officially approved logo.
From time to time, ISSA may acquire a variety of rights to products that were produced with member participation authorized by the International Board of Directors. Only the board has the authority to make commitments for ISSA with regard to these products or the processes that affects the status of the Association's rights. The International Board of Directors may appoint designees to conduct the routine negotiations with these products and processes.
The official logo will be made available to the Chapters in both presentation and printable format on the web site and through the International office personnel.